Apple co-founder Steve Wozniak defines successful design as “being compelling – people see it and gasp – this is so great”. This was exactly my reaction to Transport for NSW (TfNSW) today. Only a few years ago this government department was suing App developers for exposing the late running of its trains. Today they are […]
Engage, educate and entertain your people on the move Wear their shoes Fit into your audience’s life and they will fit into yours. Start small Making a small difference today will open the door to making a larger difference tomorrow. Keep it simple Complexity will kill you, your audience, budget, timeline and credibility. Avoid […]
You work at Corporate HQ. You are the expert in what you do. You advise people across the business about what they should do. But people don’t always follow what you tell them. If that’s you, then this presentation is for you. Download this 10 page visual slideshow 8 steps to master corporate influence (1.8M […]
You want to make a compelling case to senior management to support your business transformation proposal. Here is a template for writing a killer document. Some considerations before you put finger to keyboard Call to action Begin with the end in mind*. Who is the audience for your document, and what do you want them […]
Would you buy a used car from this man? Yes I must have heard that quip a thousand times, but I just thought it was a joke. Until yesterday. A couple of weeks ago the sales via one of our websites suddenly accelerated. I initially put it down to the New Year effect of people […]
A great Business Strategy will enable you to seize new opportunities and unleash superior performance. This short video explains the ‘what’ and ‘why’.